Our Philosophy

Welcome to Astor, where tradition meets innovation in the exhilarating world of sports. Our family has been at the forefront of sports equipment manufacturing since the 1930s, proudly supplying top-class gear to the world's leading sports brands. With decades of experience and a deep-rooted passion for sports, we are thrilled to introduce our very own homegrown brand — Astor.

Astor, a name inspired by the majestic hawk and the powerful thunder god, symbolizes precision, speed, and power. Our mission is to equip the new generation of athletes with top-end, chic equipment that not only enhances their performance but also embodies the spirit of excellence. We believe that with the right gear, athletes can achieve lightning-fast reflexes and unparalleled accuracy, taking their game to the next level.

At Astor, we hold a steadfast belief that sports are meant for everyone. We recognize that a vast amount of potential goes untapped due to the lack of accessible, high-quality equipment. Major brands often offer gear that is out of reach for many aspiring athletes, creating barriers to entry. We aim to bridge that gap by providing top-quality sports equipment at affordable prices, ensuring that every athlete, regardless of their background, has the opportunity to shine.

Our commitment to excellence is unwavering. Each piece of equipment we create is a testament to our dedication to quality, innovation, and affordability. We envision a world where every athlete is equipped with the tools they need to succeed, where dreams are realized, and where potential is fully unleashed.

Join us on our journey as we empower athletes of all levels to achieve their dreams with Astor. Together, let's make sports accessible to all and unlock the boundless potential within every athlete. Embrace the spirit of Astor and soar to new heights with us.

 

Vision: To equip athletes of all levels with top-quality, affordable sports gear, enabling them to achieve their dreams and unlock their full potential. ;

Values: Tradition, Innovation, Excellence, Accessibility, Affordability, Quality, Empowerment